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Channel Program Manager

REQ: REQ-131768 Sales Support/Operations

Panasonic Connect
  • United States
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Panasonic – Channel Program Manager

Every moment of every day, people all over the world turn to Panasonic to make their lives simpler, more enjoyable, more productive and more secure. Since our founding almost a century ago, we’ve been committed to improving peoples’ lives and making the world a better place–one customer, one business, one innovative leap at a time. Come join our journey. 

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What You’ll Get to Do:
  • Manages guidelines and expected minimum levels of performance for direct reports. Is dedicated to coaching team for improved performance to include identifying gaps in skills and addressing those gaps where necessary.
  • Provides accountabilities and objectives for each direct report that clearly outlines performance expectations. Updates and communicates enhancements to accountabilities and objectives as required.
  • Act as Channel Program liaison to reseller partners, vendor partners and Panasonic Connect of North America (PCoNA)
  • Act as first level escalation for program issues
  • Oversee and manage partner channel programs.  Effectively manage the program in general and be key escalation point as well as managing vendor partners providing resources for the program.  Management also includes providing analytical and ROI measurement data.
  • Effectively communicate to all sales the program details and act as point contact for the overall program.  This includes acting as escalation point for sales teams.
  • Work with Channel Marketing to develop successful channel message for the team and then determine the best utilization of resources to support that message.
  • In support of marketing, develop program deliverables to effectively communicate and promote the Channel Programs

Resource Management:

  • Must be able to simultaneously be involved in, and understand, multiple tasks and projects This demands knowing which HQ resources are necessary, and being able to mobilize the proper resources for task and project completion. Responsible for 1-2 employees as program management team with potential for additional direct reports


  • Must be able to clearly articulate thoughts, ideas, plans and objectives at all levels within Panasonic as well as to executive level contacts within the channel partners. Strong written and oral presentation skills are needed so as to possess the ability to influence the ideas and actions of others.

What You'll Bring:

  • 5 plus years experience in the channel in sales and or marketing focus. Experience leading a team is a requirement, experience managing a direct report team is a plus.  Business degree or equivalent needed to understand the broad business environment. Specific industry experience and thorough knowledge also essential.  Needs to have 1-2 years marketing experience through education or experience.
  • Strong people skills.
  • Knowledge of:
    • Channel sales and major partners and distribution
    • Clear understanding of supply chain management
    • Channel Reseller Accounts
    • Strategic third party organizations that effect the mobile solutions and AV space
    • Good analytic skills
    • Very strong in knowledge of MS office tools

What We Offer:

  • Competitive compensation package
  • Comprehensive benefits
  • Pet Insurance
  • Paid Parental Care Leave
  • Employee Referral Program
  • Educational Assistance
  • Flexible Work Program
  • Volunteer time Off
  • Casual Dress Code
  • Total Well Being Program

Panasonic is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sex, sexual orientation, national origin, disability status, protected veteran status, and any other characteristic protected by law or company policy. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation. Pre-employment drug testing is required for safety sensitive positions or as may otherwise be required by contract or law. Due to the high volume of responses, we will only be able to respond to candidates of interest. All candidates must have valid authorization to work in the U.S. Thank you for your interest in Panasonic Corporation of North America.

All applicants to PNA are subject to the Company’s mandatory vaccination policy.  All employees are required to be fully vaccinated with an authorized COVID-19 vaccine as a condition of employment, unless they are eligible for and obtain an exemption based on a reasonable accommodation because of a disability or a sincerely held religious belief, practice, or observance.


REQ: REQ-131768 Sales Support/Operations

  • United States
Apply Apply

As a global policy, Panasonic does not recognize resumes or other application materials submitted from staffing agencies and search firms outside of our system. Therefore, please do not submit resumes or other application materials through the external Panasonic web site or directly to our employees. Any resumes or other application materials submitted through the external web site or directly to employees of Panasonic or any of its subsidiaries or affiliates will not be eligible for any agency fee, and the resume and other application materials will be added to our database for direct recruitment.

Panasonic assigns only certain positions to approved staffing agencies and search firms that have a current agreement with Panasonic in place. Not all positions are eligible for an agency fee.

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